FMCG retail positioning and brand protection with WizyVision
Retailers stock and sell any number of products and branded goods for companies that do not have their own bricks and mortar store. Ensuring product quality, brand awareness, and integrity is absolutely critical to ensure successful sales.
However, every brand can’t have a resource at every physical store to check that products are displayed correctly within brand guidelines and distribution agreements. The pandemic and ever-changing regulations have made it even more difficult to have resources on site.
With WizyML Studio, train a model to monitor and detect any anomalies in the positioning of product displays, or breaches such as brand positioning against competitors.
With our WizyVu custom mobile app, make reports easier, and share good practices instantly.